October Business Workshops Offered by Oakland County
Oakland County, MichiganNewsOctober Business Workshops Offered by Oakland County

October Business Workshops Offered by Oakland County

Release Date: 9/17/2012
Contact: Stephen W. Huber, Marketing and Communications Officer, Economic Development and Community Affairs
Contact Phone:

Waterford, Michigan -- Business owners and entrepreneurs who need assistance are encouraged to attend seminars offered by the Oakland County One Stop Shop Business Center.  Unless otherwise noted, all programs take place at the Oakland County Executive Office Building Conference Center, 2100 Pontiac Lake Road in Waterford. The building is west of Telegraph Road. For pre-registration and location specifics, visit www.AdvantageOakland.com/expand or call 248-858-0783.

FastTrac® NewVenture, 10-week program that helps you evaluate business opportunities and develop an action plan for owning your own business. Written by entrepreneurs for aspiring entrepreneurs, FastTrac® NewVenture offers essential business information to help you develop your entrepreneurial skills and build your business on a strong foundation. FastTrac® NewVenture provides the opportunity to objectively evaluate your concept and plans for moving forward, begin building an infrastructure for your business operations and processes, understand how to access the human, financial and business resources, and build an actionable business plan.
The class is from Thursday, October 2 through December 4 (ten consecutive sessions) from 6:00 p.m. to
9:00 p.m.
The fee is $140.
No refunds.

Fundamentals of Marketing Your Business - Marketing is an essential of business success. All products/services must be sold to well-targeted audiences with a wide-ranging marketing mix. Our staff/SCORE counselors can guide you through successful techniques and marketing principles helping you to promote your products and services to the most promising customers-your target audience. Presented by The Michigan Small Business & Technology Development Center (MI-SBTDC).
Wednesday, October 3 from 6:00 p.m. to 9:00 p.m.
The fee is $40 per person.
No refunds.

Business Research: Feasibility to Expansion Thinking of starting a business and want to research your business idea? Are you a business owner who wants to benchmark your profit margin and other measures against similar size businesses? Do you want to identify market trends and opportunities to grow your sales? Are you looking for new customers or to diversify your market base? Business Research shows you ways to find your ideal customers, your competitors, perform competitive analysis and more. Presented by Oakland County Market Research and an Oakland County Public Library business reference librarian.
Thursday, October 4 from 5:30 to 8:30 p.m.
Oxford Public Library,
530 Pontiac Road, Oxford, MI
This workshop is free, but pre-registration is required. 

Facebook for Business (Beginner) - Introduction to Social Media Marketing and using Facebook for Business. Millions of people are using Facebook and social media for fun, but it is also a powerful business tool that can connect you with your customers, potential customers and the world. Social media is a two-way marketing channel - a conversation with your customers. With social media marketing and Facebook you can leverage these conversations and relationships to: increase brand visibility and reach, be established as a thought leader and expert in your field, give real time customer service, stay on top of industry trends and conduct competitive research, build brand advocates, and yes - you can see a measurable ROI-even sales! But before you jump in and start using social media, learn how to get these results with an introduction to social media marketing and Facebook for business.
Wednesday, October 10, from 6:00 p.m. to 9:00 p.m.
The fee is $40 per person.
No refunds.

Fundamentals of Starting a Business is a seminar for anyone thinking about going into business. Participants examine their entrepreneurial skills, learn how to implement their ideas and receive a list of pitfalls to avoid when starting a business.
Thursday, October 11 from 6:00 p.m. to 9:00 p.m.
The fee is $30 person.
No refunds.

Team SBA Financing Roundtable - This session is best suited to those who have good credit, a solid business idea, and some money to invest in their business. Before you apply for a business loan, we recommend that you first attend a Financing Roundtable. The roundtables are a free loan orientation conducted by a business banker, a business consultant from the SBA’s network of Small Business Development Centers, and an SBA representative. During the roundtable, we’ll debunk the myths and demystify the process of small business financing. You'll learn how the lending process works and what is expected of you and you'll understand how the SBA can assist with our SBA Guaranteed Loan Program. Because the SBA does not provide loan guarantees to real estate investment firms, including purchasing and rehabbing houses for sale, this type of financing is not discussed at the roundtables. Presented by: Small Business Administration (SBA) Representative, Michigan Small Business & Technology Development Center (MI-SBTDC) Consultant, and Business Banker.
Thursday, October 11 from 9:00 a.m. to Noon
This workshop is free, but pre-registration is required.

CEED Microloan Orientation - Many small business owners face obstacles when trying to obtain a business loan. The recognition of the serious need for working capital for existing businesses, start-up or expansion, equipment purchases, and job creation is not the priority it once was. If you have a need for alternative financing consider the MicroLoan Program. Discover the requirements and process necessary to apply and obtain a microloan. Program presented by the Center for Empowerment & Economic Development (C.E.E.D.)
Wednesday, October 17 from 9:00 a.m. to 11:00 a.m.
This workshop is free
but pre-registration is required.

Facebook for Business (Intermediate) - Create your Facebook Strategy. In this Intermediate session of Facebook for Business you will establish your social media objectives and goals for Facebook, create your Facebook social media marketing strategy and schedule, and integrate Facebook into your marketing strategy. Prerequisite for this session is Facebook for Business (Beginner).
Wednesday, October 17, from 6:00 p.m. to 9:00 p.m.
The fee is $40 per person.
No refunds.

Fundamentals of Writing a Business Plan - For small business owners who are developing their plan to success.  Workshop participants discover the elements commonly found in effective plans and develop these for their own business. 
Thursday, October 18, 6:00 - 9:00 p.m.
The fee is $40 per person.
No refunds.

Facebook for Business (Advanced) - Create and Launch your Facebook Campaign. In this Advanced session of Facebook for Business you will establish objectives and goals for a Facebook campaign, create and Launch a Facebook campaign, learn advanced strategies for reaching influencers and building a long-lasting online community, explore ways to take Facebook beyond social media marketing, acquire the tools you need to deputize your employees for organization-wide Facebook engagement, build a complete multi-channel, social media-enabled marketing strategy, integrate Facebook and traditional marketing channels to deliver a competitive advantage, establish a social media Facebook timeline, grow your base of fans and engage participants, learn how to advertise with Facebook, and how to effectively target your advertisements, learn how to run effective Facebook promotions and/or sweepstakes that meets Facebook’s rules and guidelines and ensure a reasonable rate of return on your social media investment. Prerequisites for this session are Facebook for Business (Beginner) and Facebook for Business (Intermediate)
Wednesday, October 24, from 6:00 p.m. to 9:00 p.m.
The fee is $40 per person.
No refunds.

5 Keys to Achieving Fiscal Fitness - Fiscal management tools for the non-financial manager. This workshop provides the business owner an in-depth look at the essentials of using financial information to make effective decisions about improving their business performance. Topics include Ways to improve your company's cash flow, How to use the balance sheet and income statement to diagnose business problems and opportunities, how breakeven analysis helps you make better pricing and business decisions and How to insure you have enough working capital to support growth.
Thursday, October 25, from 8:00 a.m. to Noon
The fee is $25 per person. No refunds.

Legal & Financial Basics for Small Business - "Legal & Financial Basics" provides new and existing Michigan entrepreneurs an understanding of the "key" legal and financial considerations when starting and operating a business in Michigan. The program addresses "how to" select the best legal entity for your business, "how to" protect your business interests when dealing with customers, suppliers or independent contractors and important information and guidelines for establishing short and long term succession plans for your business. Presented by Witzke Berry & Carter PLLC
Tuesday, October 30, from 9:00 a.m. to Noon
This workshop is free
, but pre-registration is required.
  1: Business Research: Feasibility to Expansion, Novi Public Library (AM)
14: CEED Microloan Orientation (AM)
15: Fundamentals of Writing a Business Plan (AM)
 5:  Fundamentals of Marketing Your Business (PM)
 6:  Business Research: Feasibility to Expansion, Farmington Hills Library (PM)
 6:  Small Business Loan Workshop (AM)
 6:  LinkedIn for Business (Beginner) (PM)
12: CEED Microloan Orientation (AM)
12: LinkedIn for Business (Intermediate) (PM)
13: Fundamentals of Starting a Business (PM)
19: LinkedIn for Business (Advanced) (PM)
20: Fundamentals of Writing a Business Plan (PM)