Twitter for Business (Beginner)

Introduction to Social Media Marketing and using Twitter for Business

Millions of people are using Twitter and social media for fun, but it is also a powerful business tool that can connect you with your customers, potential customers and the world.

Social media is a two-way marketing channel - a conversation with your customers.  With social media marketing and Twitter you can leverage these conversations and relationships to: increase brand visibility and reach, be established as a thought leader and expert in your field, give real time customer service, stay on top of the industry trends and conduct competitive research, build brand advocates, and yes, you can see a measurable ROI, even sales!

But before you jump in to Twitter and start using social-media, learn how to get these results with an introduction to social media marketing and Twitter for business.

You will learn:

• How to sign yourself and/or your business up for Twitter
• How to set up your account and profile and choose the best Handle (user name)
• How to navigate Twitter
• Twitter lingo
• How to find (the right) people and business to follow
• How to use lists to manage who you follow as well as your followers
• How to Tweet, ReTweet, Mention, and Direct Message other users
• Use of Hashtags
• Twitter Privacy
• How to protect yourself and your brand on Twitter
• How to establish and track your digital footprint
• How to stay on top of social media and Twitter trends

Part 1 of a three part series. 
More information on Twitter for Business (Intermediate) and (Advanced)  

	Presented by:	Miyan Media
	On-line Registration:	Please select desired class date August 8, 2012
	Time:	6:00 p.m. - 9:00 p.m.
	Location:	Oakland County Executive Office Building Conference Center Building 41 West 2100 Pontiac Lake Road Waterford, Michigan 48328 Map to Conference Center (file size 167k)
	Fee:	$40 per person
	Registration:	Pre-registration is required and seating is limited. Please register online by selecting a date above. Alternately, call: 248-858-0783.

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